According to the 2018 Edelman Trust Barometer, the industry standard for measuring consumer trust, only 48 percent of the general population in the United States trusts advertising, falling from 58...
Read More
Integration of bots, artificial intelligence and rich communication services may signal the end of the website and app era…
Do you believe that a well-told story has the power to change our world? Do you embrace change and want to evolve with the fast-changing communications landscape? Are you a...
Read More
While only 7 percent of high school students currently smoke cigarettes, one in four Colorado adolescents vapes nicotine. See how we kicked off a youth movement to end youth vape use.
In today’s digital world, anybody with a smartphone is a content creator. TikTok, the trending app where users record and upload 15- to 60-second creative video clips set to music,...
Read More
Last year, The Denver Post became the national poster child for how tough times at newspapers threatened access to quality local news. Today, however, Denver news consumers can choose from...
Read More
Since 90 percent of the information received by the brain is visual, it's no surprise that technology is evolving to work with our brains - instead of forcing our brains...
Read More
We've assembled a guide that helps college marketing and communications professionals consider how to leverage two macro trends to appeal to prospective students who increasingly question the value of a...
Read More
