Communications expertise for an industry in flux
The healthcare industry is constantly changing.
With shifting patient expectations, employee culture revolutions, technological transformations and industry upheaval complicating the landscape, the list of challenges faced by today’s healthcare organizations can feel endless.
For more than two decades, we’ve worked alongside healthcare systems to help them confront the industry’s evolving challenges while delivering on their mission to provide the best possible care. With strategic communication at the core, our work has helped our healthcare clients thrive through changes, while enhancing their care and the patient-provider relationships that define it.
7 Lessons Hospitals Can’t Afford
to Learn the Hard Way
We’ve developed a seven-part series that helps health care communications professionals navigate the ever-changing space. From managing your health care organization’s reputation, to helping patients better understand how insurance affects their bill, we offer communications strategies that position your health care organization for success.
Download each part of the series below:
- Lesson #1: Step Up Reputation Management – Or Else View
- Lesson #2: Things Can Always Get Worse View
- Lesson #3: Nostalgia Meets a New Reality View
- Lesson #4: Big Changes are a Bitter Medicine View
- Lesson #5: Insurance vs. Healthcare – Differences for Dummies View
- Lesson #6: Treat Patients (Like Consumers) View
- Lesson #7: Leverage the Purpose Advantage View
SE2 was engaged to create a communications campaign to support this colossal fundraising effort. Knowing that making a personal connection between the hospital and the citizens of Santa Maria was crucial…
When a hospital in a medium-sized Colorado city drastically reduced service lines in order to remain financially viable, the community outcry was fierce…