The use of social media is a critical tool in nonprofits’ outreach toolbox. Yet many nonprofits struggle to get their most critical ambassadors – board members – to share content...
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Education Communication
Education is essential—not just for kids, but for the future of our communities and society. That’s why it’s so important for us to make sure every child has access to the education and learning opportunities they need to thrive.
We are leaders in developing strategies that advance and enhance education. Whether it’s hiring and retaining the very best teachers, developing networks of support for early childhood education, or equipping parents to become more involved in their children’s learning—the right communication is key to creating lasting impact.
With our finger on the pulse of the latest industry developments, our communication strategies help education organizations create paths to a bright future—for all of us.
The social impact generation (i.e., Millennials and Gen-Z) don’t just want products and services that meet their needs; they’re demanding that brands also have a positive social impact. As private-sector...
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By the end of 2021 more than 70 million U.S. households will have a voice device in their home (e.g., Amazon Alexa, Google Home, smart speaker). To put that in...
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According to the 2018 Edelman Trust Barometer, the industry standard for measuring consumer trust, only 48 percent of the general population in the United States trusts advertising, falling from 58...
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Integration of bots, artificial intelligence and rich communication services may signal the end of the website and app era…
We've assembled a guide that helps college marketing and communications professionals consider how to leverage two macro trends to appeal to prospective students who increasingly question the value of a...
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