The social impact generation (i.e., Millennials and Gen-Z) don’t just want products and services that meet their needs; they’re demanding that brands also have a positive social impact. As private-sector...
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SE2 has assumed a leadership position in communicating around strategies that advance education, from hiring and retaining the best teachers to building support for early childhood education to engaging parents in their children’s learning.
Smart solutions to education challenges are complex. We all have a stake in their success. And all require effective communications.
By the end of 2021 more than 70 million U.S. households will have a voice device in their home (e.g., Amazon Alexa, Google Home, smart speaker). To put that in...
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According to the 2018 Edelman Trust Barometer, the industry standard for measuring consumer trust, only 48 percent of the general population in the United States trusts advertising, falling from 58...
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Integration of bots, artificial intelligence and rich communication services may signal the end of the website and app era…
We've assembled a guide that helps college marketing and communications professionals consider how to leverage two macro trends to appeal to prospective students who increasingly question the value of a...
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Many agencies take on the occasional issue-focused project, but at SE2 this has been our bread and butter for more than 20 years. We are honored to collaborate with a...
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